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17th November 2017
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British Ceramic Tile inspires fashion students with tile competition
British Ceramic Tile has once again shown its support for the next generation of designers at Plymouth College of Art with a London Fashion Week inspired tile competition.
The UK's largest ceramic and glass tile manufacturer set students on the BA Printed Design & Surface Pattern course a challenge to design a fashion-inspired tile using a textile-based pattern.
The fashion-forward students were asked to tap into Spring/Summer 18 fashion trends, or use their own design research, to create a design that could be translated to tiles for use at London Fashion Week.
Heidi Wyett created the winning design, creatively embracing the pretty garden trend, with flower-inspired light and dark prints. For her prize she received two tickets to the London Fashion Week Festival taking place in September.
The winner was chosen by British Ceramic Tile's head of design, Claire O' Brien, and marketing manager, Jayne Adamson.
Jayne comments: "We were really impressed with Heidi's approach to the brief, particularly with the additions she made, demonstrating that she had thought about how to make a good design better, something which we constantly challenge ourselves with."
Claire adds: "It's inspiring to work with students on these types of projects, and very rewarding. It's something we will continue to do - we are always thinking of ways we can get involved with the college, and really push the boundaries of the students' creativity."
British Ceramic Tile has supported Plymouth College of Art for nearly two years with projects and work experience, and earlier this year recruited one of its graduates to join the design team.
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28th July 2017