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23rd June 2017
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Bushboard relaunches premium Omega laminate worktop range with a design upgrade
Bushboard is relaunching its premium Omega 40mm laminate worktop range at the end of February and it will be on full show at the KBB exhibition. The range upgrade is a fashion-forward mix of popular stones, trendy woodgrains and practical splashbacks in modish colours and a linear texture that keeps laminate on the button for today's kitchens.
There are 16 new designs available for worksurfaces and upstands, plus a further eight new designs for splashbacks only. Omega will also include the world-class Sanitised anti-bacterial protection on all of its products, the first UK worktop range to offer this benefit.
Reflecting the strong demand for granite designs, the range benefits from six new Pebblestone colours in Black, Bronze, Burnt, Sand, Silver and Pewter. Sandstone Quartz extends the best-selling Quartz palette, while Natural Grey Stone in Roche texture and Forged Black and Andorra Brown in a new Granite surface texture offer a new take on a popular design story. New woodgrains include Tobacco Oak, Natural Blocked Oak, Provence Beech and Nordic Beech.
The refreshed splashback palette nails fashion and function and reflects the growing importance of this product as an alternative to tiling in the kitchen. There are four modish colours, recognised as international colour trend favourites, of Neon, Paprika, Mulberry and Bluestone. The brand new Linear texture brings a new level of fashionable design interest to splashbacks with Blanc Megeve White and Steel Grey offering a tactile, low reflective surface that's also easy to clean.
The upgraded Omega range offers 51 worktop designs with 39 matching and 14 complementary splashback colours. It includes shaped components and the innovative Q3 edge profile for all worksurfaces and upstands, delivering greater realism and design flexibility.
Says Stuart White, managing director: "Omega is our premium laminate range and the relaunch builds on its reputation for delivering real innovation in designs, textures and product development, all of which keep it fresh and relevant to the retailer."
The POS package includes new worktop stand graphics, splashback samples and worktop blocks, a brand new 40 page colour brochure and swatches. Special display rates for new worksurface are also available. Current retailers are automatically mailed a launch upgrade box containing all materials. For more information on working with the Omega brand contact the Customer Service team on:
14th February 2014