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28th January 2021


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Striking a note at Eurocucina: Grundig unveils built-in collection

* Eurocucina.jpgGrundig is unveiling its collection of built-in products at EuroCucina in Milan this week, which includes everything from a complete range of smart connected appliances, to the much-anticipated experience of Virtual User Experience Technology (VUX). Innovations include an eco-friendly dishwasher that uses just 5.5 litres of water to clean a full load, and intuitive washing machines that detect everything from fabric type to common stains.

This range attaches great significance to eco friendliness along with the brand's strong attributes - high quality, refined pleasures, ease of use and exclusive design.

"Our entire value chain is crafted with efficiency, innovation and sustainability," says Hakan Bulgurlu, the CEO of parent company, Arçelik. "Thanks to our continuous investments in R&D, we are committed to developing technologically advanced products, not only to satisfy consumer demands, but also because we are passionate about protecting the world's diminishing resources.

"As part of our continued quest to bring real innovation to the home appliance market, Grundig is tirelessly investigating different design and material components. Indeed, at EuroCucina, we are demonstrating how carbon fibre can be used in kitchen appliances with the introduction of our new combi refrigerator which uses carbon fibre doors. This fascinating, high strength, resilient material ensures the product is incredibly durable, yet can still be designed in sleek, modern looks and textures.

"Already popular in aerospace, civil engineering and motor sports, carbon fibres have a high chemical resistance, temperature tolerance and strength, as well as a low thermal expansion. It is an exciting development to be bringing this in to the home and we hope this paves the way for better and more sustainable kitchens in the future."


15th April 2016

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