KBzine: the original kitchen and bathroom industry e-news - since 2002
28th January 2021
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Trust me... I'm V-ZUG
In a recent online survey, premium appliance brand V-ZUG was awarded the accolade of the most trusted provider of household and kitchen appliances in its home country of Switzerland. This coveted award recognises and rewards quality and reliability.
For many years Readers Digest has surveyed readers across Europe to ask which brands they consider the most trustworthy and this year some 16,000 consumers were involved including 1,200 in Switzerland. The Swiss contingent, not for the first time, voted V-ZUG as its most trusted brand.
"Brands that are considered socially and environmentally responsible are popular with Swiss consumers who prefer traditional, trusted brands," notes Rhys Evans, V-ZUG Sales Director UK and Ireland. "Consumer trust is critical when it comes to purchasing kitchen appliances as unlike when purchasing a motor vehicle or even a hi-fi you cannot test the product in advance.
"The confidence that the Swiss continuously demonstrate in the V-ZUG brand should reassure our customers in the UK that they are making a very safe purchase when they select one of our products."
V-ZUG has been manufacturing in Switzerland since 1913. The family run company is now in its fifth generation. The brand's kitchen and laundry appliances are well regarded for their quality, design and industry leading innovations and there are over 4.5 million V-ZUG appliances alone in use in its home country. V-ZUG appliances are sold all around the world and throughout specialist showrooms in Great Britain and Ireland.
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29th April 2016