KBzine: the original kitchen and bathroom industry e-news - since 2002
28th January 2021
We strongly recommend viewing KBzine full size in your web browser. Click our masthead above to visit our website version.
Amica's Platinum range secures a Red Dot Honourable Mention for 2011
Red Dot has honoured Amica of Poland with an Honourable Mention for the company's Integra (Platinum in the UK) range of built-in ovens. The line-up includes features like the innovative I-Cook timer and programmer that was designed specifically to mimic the smartphone icon technology, making it easy and familiar to use for all consumers ...Similarly the innovative Aqualytic cleaning system which uses a small amount of water to clean itself instead of costly pyrolytic function...
Both these groundbreaking features were specifically mentioned and appear on UK Platinum models, Aqualytic cleaning and the I-COOK TFT screen is on the 1143.4TfYX oven and also on the Amica Combi-steam oven the 1143.4TpYX.
"An honourable mention for Platinum and its features is great," says Simon Freear, Country Manager for Amica. "Competition is really tough so this is valuable recognition."
Platinum from Amica was launched in the UK towards the end of last year and includes a range of includes a range of multi-function ovens, extraction and dishwashing products.
Red Dot received over 4500 product entries from 60 countries this year. The Amica oven will be on display from 5th July to 1st August in Red Dot museum at the world heritage site of Zeche Coal Mine Industrial Complex in Essen.
Amica, one of the most dynamic household appliances manufacturers in Europe, is expanding in the UK market with its range of freestanding and built-in appliances. With numerous awards and prizes for its products, including Product of the Year 2007 and 2008, along with The Most Trusted Brand Award for seven years consecutively, chosen by thousands of readers of the Polish edition of Readers Digest magazine, Amica produces high quality, affordable cooking, refrigeration, laundry and dishwashing products, all rated A or above for energy efficiency and all of which come with a full two year parts and labour guarantee.
28th April 2011