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PJH duo take the ride of their lives in India for charity

* Enduro-India.jpgTwo PJH Group board directors swapped their business suits for biking leathers in an endurance motorcycle charity challenge organised by Enduro India, to raise money for four important charities.

Covering a gruelling 2,000 kilometres over 10 days in Southern India, riding from dawn till dusk on 350cc Royal Enfield Bullet motorcycles, Andrew Yates (CEO, PJH Group and Globe Union Europe) and Steve Johnstone (Sales & Marketing Director, Globe Union) raised more than £8,000 for the four charities; Rainbow Trust Children's Charity; Save the Children, Centre for Wildlife Studies and Adventure Ashram.

Enduro India's ninth annual event, the rally tests confidence, spirit and determination and is by no means a leisurely 'blast on the bike'. The demanding ride through some of India's most challenging and dramatic scenery, is both physically and mentally draining - and from high mountains and hot arid desert plains, to dense forest trails and chaotic towns, it is more a test of endurance than skill on a bike.

"Having spent 8 to 12 hours a day on a hard saddle, ridden on roads JCB's would struggle to manoeuvre and dodged cows that have no direction or fear of any form or size of vehicle, I can tell you this team Enduro India 2011 charity challenge was indeed an endurance!" says Steve Johnstone! We would like to thank everyone for their kind donations - every penny raised will benefit greatly each of the four charities."

Aiming to increase their fundraising total to £10,000 as more donations come in, Andrew and Steve say that as well as being able to have such a special personal experience, it is extremely satisfying to know the money raised will make a real difference to others less fortunate.

Enduro India has now generated over £1M from the trips it has organised across Southern India since 2003. This year's four beneficial charities are very grateful for the support as they have to rely on the generous fundraising and sponsorship activities of the general public that are vital for their existence. Further information on each charity is detailed below.

T: 01204 707070
E: [email protected]
W: www.pjhgroup.com

Rainbow Trust Children's Charity provides family centred care for children with a life threatening or terminal illness. Every year 10,000 families in the UK face the unimaginable death of their child. This vital charity offers a special service to these families enabling them to maintain a sense of normality and is on hand when they are needed most. Enduro India has supported Rainbow Trust since 2003 and has to date donated more than £270,000.


Save the Children works flat out to ensure children get proper healthcare, food, education and protection. The charity works with children in the UK and across the world and its vital work saves and improves children's lives in more than 50 countries. Last year the charity launched the EVERY ONE global campaign to stop children from dying. Global Enduro is supporting the EVERY ONE project work in India.


Adventure Ashram exists to help the poorest people on the Global Enduro routes through southern India and the Himalayas to achieve a higher standard of living and to raise their expectations by providing access to better health and education.


Centre for Wildlife Studies Bengaluru is a non-profit charity for scientific and industrial research in India. It is the chief implementation partner for research, conservation and capacity-building projects supported in India by the Wildlife Conservation Society, New York. It works on the development of rigorous methods to monitor wildlife populations and also conducts training.

Enduro India 2011 funds will go to support tiger research, monitoring and conservation activities in the Western Ghats of Karnataka (along the bike route).


27th May 2011

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