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KBzine: the original kitchen and bathroom industry e-newssince 2002
28th January 2021


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4D technology could signal the end to buyer's remorse

* 4D-technology.jpgWith recent research (carried out by Terry's Fabrics) suggesting that more than a third (35%) of UK homeowners experience buyer's remorse when it comes to home improvements, 2019 looks set to be the year that the latest 4D technology really takes off for kitchen, bedroom and bathroom design.

The survey revealed that 39% of Brits admitting that the kitchen is the room most in need of a revamp, yet for almost half (42%) of those asked, it can take up to five years to be completely satisfied with the state of their home.

"A new kitchen is a big investment, financially and emotionally, so it is understandable that homeowners can be hesitant. With so much choice available, settling on the right look can be daunting and difficult to visualise," comments Nathan Maclean, managing director of Virtual Worlds.

"This is where 4D technology has a massive advantage. Consumers can walk around the space freely via a specially-designed headset. This tracks their body and hand movements and relays them on to the screen, enabling them to interact by opening doors and drawers and getting a genuine feeling for their new kitchen.

"Our software is all about providing customers with peace of mind, giving them the information at their fingertips to ensure they have an informed decision throughout the design process and putting an end to buyer's remorse."


18th January 2019

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