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28th January 2021


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VitrA launches two statement collections at Cersaie 2019

* VitrA-statement-tiles.jpgAs a leader in manufacturing innovative ceramic surfaces, VitrA launched two new tile systems, CementMix and Wood collections, at the ceramic fair, Cersaie, in Bologna, Italy.

Introducing new materials and textures, the tile ranges demonstrate VitrA's expertise in ceramic design and technology. The tiles can be used in residential and commercial environments, from kitchen and living spaces to swimming pools and terraces.

A tile system based on cement - one of the fundamental materials in modern architecture - CementMix is inspired by a minimalistic aesthetic, softening the traditional brutalist look of cement with a variety of earthy colours in a harmonious palette of warm textures. It also reinterprets Terazzo patterns with a use of geometric speckles, natural stone and multicoloured marble chips.

CementMix interprets different layers of cement in six hues; three warm and three cool colour options. It brings a new dimension to industrial design for floors and walls, with three variations: Fine, Micro and Flake and interprets cement in the most minimal and simple form with a use of plaster and wall paper texture. CementMix Micro uses micro dots to revitalise the surface and create a natural effect.

Inspired by nature and organic tree patterns, the Wood collections reinterprets the traditional concept of wood in architecture and interior design. The new tile system is informed by oak, which has been used as a building material for centuries and is still one of the most common components for indoor and outdoor spaces.

Wood Catalog redefines the aesthetic of oak with new patterns and an urban look featured in the three new collections: Oakland, Craft and Urbanwood.

Available in four shades, Oakland is inspired by the most natural form of oak and reflects the inherent characteristic and tranquility of its texture. Representing the natural beauty of the knotless oak, the Oakland collection features 7.5cmx30cm mini size tiles, as well as an anti-slip surface for outdoor use.

The Craft collection provides a sophisticated look. With carefully selected patterns and five colour options, the new range presents 20mm tiles specifically produced for outdoor use.

Urbanwood combines the simplicity of Scandinavian oak with concrete surface textures. Using innovative technology to create an industrial aesthetic, the collection transforms traditional oak wood with a contemporary texture, while the use of the anti-slip surface ensures its safe use in commercial and public spaces.


4th October 2019

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