KBzine: the original kitchen and bathroom industry e-news - since 2002
21st July 2017
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Big push for Saniflo's Kinedo Kinemagic shower cubicles
Saniflo is giving a big push to its Kinedo Kinemagic shower cubicles across consumer audiences until the end of May with a promotional video at Post Offices in the South East, Royal Mail door drops, inserts and adverts in selected national press, Facebook campaigns and e-blasts to selected profiles.
Consumer enquiries from all over the country are directed to display showrooms and to the officially trained Kinemagic Installers trained by Saniflo during the past two years.
Featuring the Kinemagic Serenity with its safe showering for all the family, the promotional material encourages customers to request a quotation for a 'bath out, shower in' or to update an existing old shower to a leak-free cubicle that is easily installed and maintained.
Saniflo customer services and marketing manager, Ann Boardman, comments: "We're very active at industry exhibitions and with our successful 'Building Better Bathrooms' roadshow on the trade side and we're experiencing healthy growth in sales of Kinedo shower cubicles across trade customers, particularly with independent house builders and installers who realise the valuable business proposition Kinedo shower cubicles offer.
"Industry professionals are learning that specifying Kinedo shower cubicles means they can turn projects around quicker and boost their income whilst offering their customers a swift and hassle-free showering solution without the need for grout or silicone.
"Now we're also giving a real push to promoting the benefits of Kinemagic shower cubicles to consumers to create a strong pull for our merchant, retail and installer customers. We're already receiving a good number of quotation requests, even from people who want to install a shower cubicle for a family member. Kinemagic offers a great way to revamp a bathroom as the Kinemagic models fit in the space of a bath, meaning a new bathroom can be up and running again with a working shower in less than a day in some cases."
Saniflo will be at PHEX+ Alexandra Palace on 17 and 18 May 2017 and the 'Building Better Bathrooms' roadshow will take to the road again in May this year.
T: 020 8842 0033
5th May 2017