KBzine: the original kitchen and bathroom industry e-news - since 2002
24th November 2017
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Utopia continues quest for modular dominance
Hot on the heels of its major modular launch in June, Utopia tells us it's continuing its quest to dominate the modular sector of the bathroom furniture market with the launch of the dramatically updated Halo range.
Its fourth product launch this year, the new Halo range has a host of new features, additional units and a palette of six new on-trend colours. Supported by inspirational photography reflecting the latest home interior styles, the new range is very realistically priced to target a younger audience wanting stylish British quality products at affordable prices.
The expanded range is also designed to fit all sizes and shapes of bathroom from a space-saving cloakroom solution through to a 1000mm washbasin unit.
Introducing the new Halo range, marketing director Beth Boulton comments: "We've retained all the popular features of Halo, such as the concealed accessory drawer, updated the look with a beautiful Coralux solid surface basin and top mounted brushed nickel handles, and added sophisticated new lighting features.
"We've also responded to feedback by introducing strategic range extensions including a tall storage unit, a co-ordinating WC unit, matching bath panels and a co-ordinating cloakroom washbasin unit and 500mm framed mirror.
"The content, styling and positioning of new Halo make it a particularly attractive proposition for young families and young professional couples and we expect it to perform exceptionally well."
In popular 600, 800 and 100mm widths, the washbasin unit has a slimline Coralux basin with a deep bowl, integrated overflow and a generous surface area for soap and other accessories. The large deep base drawer has integrated under unit mood lighting, high sides to the base to accommodate taller items and soft close action.
Included inside is a push-to-open, soft closing, concealed accessory drawer subdivided into compartments for organised storage.
The illuminated mirror cab has wide opening (165 degrees), soft close hinges for easy access and sensor-activated overhead LED lighting. The interior has two 6mm toughened glass shelves positioned to allow storage of taller items and a chrome-plated integrated shaver socket.
New additions to the range include a tall storage unit with twin top and bottom mirror doors, three internal shelves and under unit mood lighting. Also new is a WC unit with a detachable fascia for ease of access, available with or without cistern and compatible with low level wall hung WC frames.
The inspirational new Halo colour palette includes six popular shades - Cityscape, Denim Blue, Sea Green, Daisy White Gloss, Powder Grey Gloss, and Sandwashed White.
T: 01902 406402
20th October 2017