KBzine: the original kitchen and bathroom industry e-news - since 2002
21st April 2017
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Ellis Furniture gears up for product launches
Ellis Furniture is gearing up for the launch of new bathroom and kitchen ranges this August. The launch forms part of the company's ongoing and significant investment programme, which has recently seen new state of the art machinery reduce bathroom lead times to just two weeks, a new consumer focused website, new point of sale material for every Ellis Furniture retailer in the UK, and an expanded team.
Whilst the high street is experiencing one of its toughest periods, Ellis Furniture is supporting all its customers and will continue to do so, investing in them and building consumer awareness of the Ellis Furniture brand.
The August launches will be backed by a significant marketing support package including product brochures reflecting the company's philosophy, personality and approach to product integrity. There will be brand new ranges across bathrooms and kitchens and additions to some popular collections.
"We're really looking forward to unveiling our new bathroom and kitchen products," reveals Ellis Furniture sales & marketing director Peter Elson. "We believe we've created a truly inspiring collection of superior quality furniture. There's something in there for everyone, from classic to cutting-edge contemporary, and at five price points we have a design for most budgets.
"We've listened to our customers and produced collections we believe that they and their customers will love. We're firmly committed to ensuring our customers have the best products, materials and support possible. We're with them all the way and continue to do all we can to help them remain competitive.
"Even in these tougher times, we have seen retail business gradually increase throughout the last two years... Not only through hard work, great new products, stable pricing and fantastic service levels, but also with retailers seeing the benefit of working with a financially secure business, one with cash reserves, security of raw materials today and in the future, and 100% owned and run by Richard and Tom Ellis, who have the security of their family business and its customer as their highest priority."
T: 01484 514 212
22nd July 2011