KBzine: the original kitchen and bathroom industry e-news - since 2002
21st April 2017
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New K brochure 'To Love'
K Kitchens from the PJH Group, has released its latest consumer kitchen brochure, entitled 'Kitchens to Love', featuring its largest ever collection of 62 kitchen furniture ranges. The 'Designed to Love' theme (and brand strapline) launched last year, flows throughout the stylish brochure, which has been designed for maximum consumer appeal and inspiration.
An essential merchandising tool to encourage sales, the 136-page brochure features a luxurious matt laminate cover, a range of new products, stunning new photography - illustrating the close-up quality that matters, creative kitchen planning ideas to inspire the consumer and above all, an aspirational feel to help sell kitchens. There is also a separate price list to match.
Taking the new front cover position, the recently launched Painted Collection by K - a beautiful new painted timber range featuring two door choices in 15 painted colour options - sums up the new literature and everything associated with a K Kitchen; sophistication, functionality and longevity.
"This is a wow-factor brochure and provides the end-user with an unrivalled choice of the very latest designs in kitchens as well as all the trimmings," says Amanda Watson, product manager, K Kitchens. "Our carefully selected choice of products aims to appeal to a variety of tastes, budgets and interior styles, whilst offering the stockist some excellent margins."
"Our 'Kitchens to Love' theme aims to reflect the many roles of the ever-changing 'heart of the home' with plenty of ideas for creating a functional and stylish living space that all members of the household will love".
In addition to the new Painted Collection, the new K Kitchens brochure includes curved unit additions to a number of popular door ranges; a new cream gloss handless furniture collection called Creme; additions to the handle range; and a larger appliance section now including a range cooker selection from Belling and Stoves, plus a comprehensive choice of appliances from Prima, another one of the PJH Group's own-brand ranges.
T: 0800 8 77 88 99
2nd December 2011