KBzine: the original kitchen and bathroom industry e-news - since 2002
24th November 2017
We strongly recommend viewing KBzine full size in your web browser. Click our masthead above to visit our website version.
Sense the difference with Britannia: All-new range cooker collection revealed
Premium kitchen appliance specialist Britannia Living is delighted to announce the launch of its all-new range cooker collection. With four new families - Delphi, Fleet, Q Line and Wyre - the collection boasts the premium quality customers have come to expect from the Britannia brand; combined with subtle styling updates and improved features. The result is an enhanced range designed to delight the senses and help consumers discover the true pleasure in cooking.
Four distinct looks and a variety of sizing and hob options are available offering superior flexibility across the range. Enhanced features, combined with a reduction in guideline prices on all models, make for a competitively priced premium collection which offers more for less.
All models are A-rated and standard features include a full-size grill in every oven, nine-function cooking, Quickstart technology and a single-pressed hob, ideal for easy cleaning. Furthermore, the flagship model, Delphi (pictured in red), features an integral meat probe for preparing the perfect joint. Both Delphi and Fleet also offer heavy duty shelves, telescopic runners, a soft close storage drawer and stay-clean oven liners as standard.
Chris Honer, Sales Director, comments: "We're extremely excited about the launch of this new collection, which marks the biggest development for the Britannia brand since we were the first company to sell range cookers with a single steel chassis in the UK in the mid-nineties.
"Our passion for providing consumers with their perfect range cooker goes beyond the appliance itself - in introducing these new models we've thought through the whole cooking experience, and we're confident that's borne out in the collection. From the look and feel of the cooker itself to the joy of preparing dishes on it - it's all represented in the four new families and we are confident that consumers and retailers alike will be delighted with the results."
Premium models in the collection include the ultra-modern Delphi and the elegant Fleet, both available in sizes ranging from 90cm to 120cm.
The Q Line, with its clean lines and contemporary looks, and the Wyre (pictured), which has a vintage appeal with its solid doors and matt finish, are mid-range models available in 90cm and 100cm options. The Wyre - a traditional option at a mid-market level - marks the entry into a brand new market segment for Britannia.
Britannia's ever-popular XG option - with a dedicated grill compartment in addition to the two ovens - is also available on all families, including a 110cm induction option on premium models, which is a brand new development for Britannia's range cookers.
There are a variety of colour choices across the collection from gloss red to matt cream, and Colourange, Britannia's colour-matching service, remains an option for those looking for something truly unique. Meanwhile, the Britannia Chef Top hotplate - for Teppan Yaki style cooking on the hob - is now available as a separate accessory suitable for use on all dual fuel models across the collection, providing additional versatility.
Full service and after sales is available for all models in the new Britannia range cooker collection for customers in the UK.
Retailers interested in seeing and hearing more about the new models can look out for the Britannia show lorry which will be touring from early April until the end of August.
Be amongst the first retailers to display Britannia's brand new range cooker collection - to find out more:
T: 01253 471001
29th March 2013