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15th June 2018


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Electrolux Design Lab 20 semi-finalists revealed

A breathing wall that cleans the air, a hologram cooking appliance that prevents loneliness and a robotic cleaning appliance that runs on kinetic energy are just some of the innovative concepts chosen as semi-finalists of the Electrolux Design Lab 2013 competition.

Addressing the brief of Inspired Urban Living, these concepts are now facing the last challenge before stepping in front of jury to compete for the main prize of 5,000 Euros and a six-month paid internship at an Electrolux global design centre.

This year the Electrolux Design Lab semi-finalists have been picked by professionals from Electrolux Design, R&D and Marketing Innovation. In addition the public has had a chance to influence the selection as two of the semi-finalists have been chosen by an online people's choice vote. These semi-finalists have been chosen from over 1700 ideas from more than 60 countries. Now they have developed their concept and the visual details of their ideas to enter the functionality development stage.

Design Director and Head of Jury Thomas Johansson is impressed by the submissions this year: "The submissions in Design Lab 2013 are surprising, thought provoking and of high quality," he says. "It has been an exciting process to follow the competitors develop their concepts online, give them feedback and engage in conversation. We have seen good ideas develop into great concepts by these talents and we are interested to see how these concepts are developed further."

Eight designers will be chosen to compete in the finals to be held in Stockholm, Sweden on 16th October, 2013, and present their individual concept to a jury of experts. Once the talented finalists have been selected, the student whose concept receives the most public votes will be named the winner of the People's Choice Award and will receive a prize of 1,000 Euros.

First prize will be awarded to the student that the judging panel highlight as creating a ground-breaking design solution of the future. This student will receive 5,000 Euros and a six-month paid internship at an Electrolux global design centre; second prize is 3,000 Euros; and third prize is 2,000 Euros.
To view the 2D Smart Kitchen (pictured) and the other 19 semi-finalists' designs, visit:


21st June 2013

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