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KBB Preview: Franke puts retailers centre stage at KBB 2014 with its More in Store campaign
Hall 19, Stand H80
More in Store is the big business message on the Franke stand at KBB, where the company is re-affirming its support for its specialist showroom retailers with a major campaign initiative, together with a strong new product line-up.
The More in Store campaign was launched on January 1st offering retailers an extensive range of exclusive display and promotional benefits scheduled throughout 2014 to help them generate sales and enhance their margins. It will be on full display and the entire Franke team on hand to discuss it in more detail.
In addition, Franke is unveiling a raft of brand new products with six sink ranges, seven taps and two hoods strengthening its offer across the board. A new colour will also be unveiled for Fragranite following international research and trend analysis.
Epitomising form and function, there are two new sinks including the Hydros and Largo Workcentre (pictured). The Largo Workcentre features two integrated and functional bins. The small 'sponge box' holds cleaning materials and kitchen utensils to keep the sink area tidy, while the larger 5.5 litre bin is for waste from food preparation.
Available with both left and right hand drainer, the Largo Workcentre also features Franke's new and unique push-button pop-up waste which pushes up the strainer basket, rather than the usual twist and turn action by hand.
T: 0161 436 6280
10th January 2014