KBzine: the original kitchen and bathroom industry e-news - since 2002
16th February 2018
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Wall-hung sanitaryware "to grow six fold in the next two years"
Good design and ingenuity are increasingly sought in the UK bathroom market and designers and consumers are now turning to solutions that have long been commonplace in European countries such as Germany and Austria.
Nowhere is this truer than with wall-hung sanitaryware, which is fast becoming seen as the solution when specifying new bathrooms. Indeed, there is already considerable growth with wall-hung frame sales significantly up in the last 18 months and leading manufacturers predicting an increase in sales of five - six times in the next two - three years.
The move to wall-hung sanitaryware has been led by the commercial sector where it has been used for some considerable time. A key contributor to its growth was the change to the UK's water bylaws in January 2001 which, for example, removed the need for an external overflow pipe from WC's.
In the decade since, the benefits of following European concepts in design and innovation have been better appreciated and adapted by the bathroom industry to meet UK building techniques, opening the way for the use of wall-hung sanitaryware in new build and refurbishment projects at all levels of the market.
Just as has happened with wet rooms, greater customer knowledge and a desire for solutions that offer a contemporary aesthetic, cleanliness and ease of servicing have helped make wall-hung sanitaryware popular. As people travel and visit hotels and spas, they are appreciating first-hand the advantages - in terms of stylish aesthetics and the feeling of space that they can bring to their bathroom - and are keen to emulate the high-end style that these products offer.
This aspiration is enhanced by magazines and TV programmes which are focusing on high quality bathroom design, helping consumers become much more aware of what is available to achieve their dreams.
Image: Abacus Manufacturing Group's wall-hung sanitaryware
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