KBzine: the original kitchen and bathroom industry e-news - since 2002
5th May 2017
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International News
Products Now available: 'Affordable Luxury' from Xey UK
LDL launches unique new 3D drawer solution
Daval launches 'Langham Kitchen Furniture Collection' in new Slate stone finish
New subscription model for ArtiCAD-Pro launched
Stone Show outing for Ceralsio and CRL Quartz
V-ZUG live Gourmet Academy enabled displays
Ireland's Potter Cowan joins Wilsonart UK'S distributor line up
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I'm an avid MasterChef fan although I think that the fact that I watch it in bed, laptop-on-chest, until I fall asleep, isn't the only thing that makes me odd. Unlike most Brits, it doesn't inspire me to cook - although I'll confess that have bought several celeriacs (to puree, then swish across the plate with the back of a spoon, before placing the star of the dish on top... but which instead, I left to go off) and even grew in the greenhouse, some samphire and other 'exotic' veg that the aspiring champions use in their dishes. Why do I say 'unlike most Brits'? Well, according to new research, Britain is experiencing a home cooking boom, after being inspired by TV cooking programmes. E-tailer AppliancesDirect.co.uk is reporting a 117% increase in sales of kitchen gadgets following the recent launch of this year's MasterChef. A survey by the brand found almost half (49%) of UK adults are inspired to cook more at home when they watch TV programmes such as MasterChef and Great British Bake Off. Some 47% said they've followed in the famous chefs' footsteps and cooked a new recipe that they'd first seen on TV, while 39% said they have bought a kitchen gadget or cooking appliance after seeing it on a cooking programme. The data found that Brits are polishing up on their skills thanks to the on-screen inspiration, as 35% say they've learnt something new after watching a TV cooking programme and one in four even discovered a new ingredient, (but did they actually use it, I wonder?). "Every year, we see a sales spike in the weeks that follow the launch of both MasterChef and GBBO, but this year the surge is particularly high," notes Appliances Direct's Mark Kelly. "We also see an upward sales trend as the seasons draw to a close, suggesting those who have enjoyed watching are ready to try it for themselves." I wonder though, whether these programmes can have a detrimental effect in as much as they could inspire us to seek out new types of equipment that may not be readily available, which manufacturers then mass produce, expecting a consistently growing demand, only to find that once the equipment is no longer seen being used by the chefs, it goes out of fashion and ends up gathering dust on the shelves? Yours,
This Week's News
Abode's new Pronteau 3 in 1 steaming hot water tap come in two designs and five finishes
As with all new products from Abode, the technical and design side is hard to beat. The new mixertaps offer all the benefits of a standard kitchen mixer but with the addition of steaming hot filtered water available instantly at 98 degrees C. Checkatrade adds a touch of Hollywood glamour
Wishing to unite Checkatrade members, staff and consumers for a glittering evening, the Charity Spring Ball welcomes all and is set for Saturday 20th May at Brighton's Hilton Metropole. Exotic meets Tranquil with Blanco's new nutmeg shade
Nutmeg, the new CombiColours' hue, is a true feast for the eyes. Big push for Saniflo's Kinedo Kinemagic shower cubicles
Consumer enquiries from all over the country are directed to display showrooms and to the officially trained Kinemagic Installers trained by Saniflo during the past two years. Rainforest inspires latest Francis Pegler tap design
The design-led Waterfall tap range offers an undeniable elegance and panache to any bathroom. Its wider than average spout allows a lavish flow of water to cascade into the bath or basin, offering a sense of splendour. Inspired by deluges often experienced in the rainforest, this tap provides a controlled and comfortable flow of water for any bathroom. Maurice Lay Distributors celebrates 40th anniversary
Set to become available to retailers later this year, the new-look Sense range will combine sleek, stainless steel and black glass with the latest technology to provide consumers with innovative appliances across all categories from cooking and cooling to laundry and dishwashers.
A soft grey-blue, Denim Drift was selected by Dulux's industry-leading colour and design experts as the must-have shade for this year. It launched at the company's annual Colour Futures trend forecasting event and was the culmination of extensive research conducted by a global panel of design professionals. These experts made their selection taking into account trends in living and working spaces alongside macro trends around how people want to live. New sales appointment at Wirquin
She joins Wirquin with over 15 years of bathroom industry experience gained at Ideal Standard, Kohler Mira and more latterly at Davroc Distribution. Emma will be tasked with supporting key customers in the region and driving growth through new sales acquisitions. She will report directly to Simon Edwards, national sales manager for the UK business. For the heart of the home, Blum's Movento runner system keeps everything running smoothly
Here at Blum, we've got the perfect solution with our Movento concealed runner system. This innovative drawer runner may be hidden from view but it's packed with practical features to make life easier. Alno Contracts welcomes a new sales director
With over 17 years' experience in the kitchen industry as both a sales manager and a sales director, Sheridan brings with him a wealth of knowledge and expertise, which is sure to further drive forward the growth of the Contracts division. The KBzine Archive Search We keep an extensive archive of news stories and product information that have featured in past issues of The KBzine. If you would like to run a search of the The KBzine web site using the search tool below please just go ahead by entering in the name of the person, product or company or any other key words that you are looking for. How to contact us at The KBzine:
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clicking the link above. Recent News
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Marketing
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